Sulwhasoo First Care Activating Serum 15ml x 2EA
Best-selling essence sold every 10 seconds*
- 400,000 customers who have purchased a minimum of 10 bottles**
- Ranked 1st in the boosting essence category for 9 consecutive years***
- First product to reach KRW 3 trillion in cumulative sales****
*Based on domestic cumulative sales from January to December 2018 **Based on internally extracted
AmorePacific data for customers who purchased the First Care Activating Serum from its first release in 1997 to 2019
***Kantar 2012~2020, based on domestic purchase amount ****Based on product sales within AmorePacific from its first release in 1997 to August 2020
Youth Master Technology™ developed by Sulwhasoo as the
world’s first anti-aging Skin moisture barrier technology of its kindSulwhasoo spent 24 years of research into Korean herbal medicine and its anti-aging technology for the skin moisture barrier. When the "skin moisture barrier master key" is activated, the vitality hidden inside your skin awakens and protects the skin moisture barrier inside and out.
Stronger and more radiant-looking skinNatural capacity to Deliver stronger and more radiant-looking skin.
Using the First Care Activating Serum
* Based on an independent consumer study on 539 Asian womenbetween ages 30 and 40, after 4 weeks (total of 4 weeks HUT)
Fresh and soothing signature fragrance and textureA formula technology that helps the serum to absorbs quickly and refreshingly into various skin types. Combined with a soothing fragrance, it boosts sensory satisfaction for all customers.
Nutrient-rich resilience synergy serum duoEnjoy more benefits with the Sulwhasoo serum duo. Reinforce the skin moisture barrier with the First Care Activating Serum, and improve its resilience with the Concentrated Ginseng Renewing Serum.
Formulated with JAUM Balancing Complex™, a potent cocktail of five Korean herbs, this unique prepping serum designed to be the first step post-cleanse that hydrates, nourishes and visibly firms, while boosting absorption of subsequent products that are applied on top.
This post-cleanse, preparatory product is designed to create the ideal canvas and boost the effectiveness of skin care that is applied afterwards like serum or moisturizer.
The secret is in JAUM Balancing Complex™, a potent cocktail of five Korean herbs that hydrates, nourishes, and visibly firms.
- This much-heralded, best-selling serum is the secret step to getting a smooth, glass skin-level glow. A proprietary blend of agents works to improve overall texture and tone and boost moisture.
- Skin is more receptive to any topical products applied afterwards, helping them absorb better for amplified results.
How to use:
- After your morning and evening cleansing ritual, apply three pumps to damp skin with your fingertips and press serum into skin with an open palm for optimal absorption.
- Warm First Care Activating Serum into palms and gently apply to face.